We help you align your organization around your purpose.

This is our purpose.

We’re here to make work meaningful in order to bring out the best we can be as human beings, now and in the future.


How did we get here?

Katie Burkhart founded her branding firm almost ten years ago. She would watch as clients created solid, dynamic branding with wonderful potential to scale, and then, over the course of a few months or a year, it would erode away.

What was preventing traction? Why wasn't the organization and the way it conducted business aligned?

The answer became clear: no one seemed to know why they were doing what they were doing. There was no purpose.

Unable to find a solution that truly addressed the systemic problem, she decided to build one. She partnered with Dan Raquel, the developer with whom she’d already collaborated at her firm.

In October of 2018, the MVP launched. It provides the centralized, evolving hub that will become the base of the platform. Purpose can now easily be shared with the entire organization, and key tools help to keep it front of mind.

We’re actively identifying organizations committed to purpose who will adopt the current solution and work with us as we develop our next critical features that makes leading with purpose even more viable.

Join us as we shape a future where we love what we do.


These are our values.

We believe that purpose should be simple and serve to streamline our thinking to maximize our impact. We are honest in our communications, in our opinions, and in our actions. We will foster a collaborative community that recognizes our ability to learn from both success and failure. We will tell the stories of those on purpose-driven adventures, never losing the curiosity that causes us to ask ‘why.' Most importantly, we believe that work should be meaningful, and we do everything we can to make that true for as many people as possible, including ourselves.

lightgrey background.jpg
Headshots katie.png

Katie Burkhart
Founder and CEO

Katie Burkhart crafts strategies based in logic and driven by purpose, delivering critical perspective, focus, and organization while constantly distilling the big picture into simple, meaningful actions.

She started by founding KBurkhart & Co., a purpose driven branding firm, and serves as the lead brand strategist and designer. She is also the CEO of Illumyne. She’s been called thoughtful, impressive, brilliant, and direct.  

Katie speaks around Boston in her areas of expertise which include presentation design, brand purpose, and entrepreneurship. She also writes content which has been published in FoundersWire, Boston Content, and The Startup. 

Headshots dan.png

Daniel Raquel
Chief Technology Officer

Dan has been working in technology for almost fifteen years. He has worked in all aspects of the field including website development, technology infrastructure support, and complex, enterprise software support.

He came to Illumyne because he saw the potential to offer the solution to a wide range of people and looks forward to helping the company scale.

He focuses on solving problems efficiently and maximizing technology's potential to improve work. He’s also a futurist and amateur astronomer.