Making purpose actionable.
Working with purpose-driven organizations as a brand architect, our founder noticed that there was a gap between the organization’s stated purpose and their actions. She dove into the research and found that many of the challenges preventing optimum alignment had already been identified. But one of the biggest was the lack of a report similar to a P&L that made something soft, like purpose, more aligned with other business metrics.
Illumyne is part of a movement – leading a new standard for purpose-driven organizations that ties their impact to their financial activities. This isn’t about sounding good. This is about how you run your organization.